Meet Mary

Mary is the president of SplashSource where she leads a dream team of marketing professionals and provides oversight and coordination on various aspects of agency operations, including client account management, plan development and execution, and creative direction.

No stranger to the advertising industry, Mary has spent 29 years leading ADsource, a full-service marketing company established in 1993.  Prior to branching out on her own, she spent 10 years in radio, beginning as a copywriter and production director, then moving into sales and eventually station management.

Some 18 years after launching ADsource Mary lead the rebranding campaign for a consultant in the car wash industry and saw an opportunity to help owners and operators across the country take their car wash businesses to new levels of success through integrated marketing strategies and better creative execution.

“My work philosophy has to always been to kill your clients with service. Everyone at SplashSource follows that same mantra, taking a proactive role in making each client feel appreciated, responding to their needs in a timely manner and with a positive attitude,” says Mary. 29 years ago I honestly did not see myself focused on creative car wash marketing, but I love it! We have met and work with so many exceptional entrepreneurs who value what we bring to the table and make it enjoyable to foster mutually beneficial relationships.”

When she’s not behind the wheel at SplashSource, Mary enjoys time spent outdoors, reading  a good book, practicing her yoga and most of all, enjoying her grandson Emory.  @Mary can be reached at

Meet Sylver

Sylver Layer graduated from Florida Gulf Coast University with a degree in Communications and a concentration in Public Relations. Sylver serves as Production Director at SplashSource and is responsible for managing the flow of agency projects from start to finish. She liaisons with account managers and the creative team to assure timely and accurate project completion.

Sylver also implements social media strategies for select clients and hones her analytics capabilities using various agency software platforms for reporting results of social media campaigns and ratings and search results.

When she’s not keeping everyone at the office in tow or making us laugh, Sylver enjoys reading and baking. She thinks that sounds boring, but anyone who knows Sylver, knows she is anything but! She can be reached at

Meet Sophia

Sophia Evans creates digital content and assists in the flow of agency projects and daily administrative tasks. She works side by side with account managers and the creative team to help assure timely and accurate project completion. Sophia recently graduated Florida Gulf Coast University with a degree in communication with a concentration in public relations and a minor in economics. During her collegiate career, Evans was selected to become teacher’s assistant for the Promotional Writing course in the marketing department.

It is here that she discovered her passion for writing and content creation. She practiced these skills with various local community partners through FGCU affiliated campaign projects, which offered her the opportunity to apply the knowledge gained in her degree studies to a real-world business setting.

When Sophia  is not creating content for SplashSource she enjoys spending time with my friends & family. She can be reached at

Meet Tatum

Tatum O’Donnell, is a current student at Florida Gulf Coast University,  completing a degree in Communications. At SplashSource, she is creating digital content and assisting in client management.  She works side-by-side with account managers and the creative team to help assure timely and accurate project completion.

Tatum also creates social media content for a local Italian restaurant, where she is currently part-time employed. It is here that she discovered her passion for promoting a brand through social media!

In her free time Tatum enjoys watching TV, shopping and going to brunch. She can be reached at

Meet Phil

Phil, is lead Graphic Designer for SplashSource.  Armed with a Bachelor of Science in industrial design/visual communications from Ohio State University, Phil began his career 25 years ago working in agencies and publications as a senior art director.

At SplashSource Phil designs everything from menus and pay screens to signage and digital ads.  You name it, Phil will brand it consistently and creatively. Little known fact about Phil – he served for seven years as adjunct professor in the design department at Southern Technical College, teaching aspiring graphic designers on the subjects of typography, advanced concept development and portfolio studies.

“The car wash industry provides opportunities to implement great branding and messaging to help our clients stand out in what has become an extremely competitive industry.   I like to keep things fresh, consistent and interesting and I think our clients appreciate our hands on approach and out of the box thinking.”